Across Every Industry, the Right Hire Starts with Understanding Behavior

Great hires aren't industry-specific — the right behavior for the role is. For more than 75 years, the Activity Vector Analysis (AVA®) has helped organizations understand the "why" behind workplace behavior and match the right people to the right jobs. Because AVA measures behavioral tendencies and the behavioral demands of a position — not industry jargon or technical skill — its results are valid across a wide range of industries, job descriptions, and employment levels.

Whatever your field, the cost of a mis-hire is the same: lost productivity, lower morale, and expensive turnover. AVA reduces that risk by showing how a candidate's natural behavior aligns with what a specific role actually requires — before you make the offer. The result is more confident hiring, stronger team fit, and people who stay and perform. And because AVA is job-related and built to comply with EEOC guidelines, you get that insight on a defensible, consistent foundation.

AVA supports hiring, coaching, and development across the industries that live or die by their people decisions. In technology, it helps identify candidates who operate effectively in environments demanding problem-solving, collaboration, and adaptability. In healthcare, finance, manufacturing, retail, and professional services, the same behavioral science clarifies role expectations, strengthens interviews, and predicts on-the-job fit — adapted to the realities of each field.

What sets AVA apart is how the insight gets used. Rather than relying on a third-party interpreter, AVA trains your team — or pairs you with a certified AVA analyst — so you can apply results the moment a candidate completes the assessment. Ready to see what behavioral data can do for hiring in your industry?

Industries We Serve

AVA supports hiring, coaching, and development across roles in nearly every industry and work environment.